Betfred Super League to be broadcast free to air for the first time
The Betfred Super League will be broadcast live on free-to-air television for first time ever in a new deal with Channel 4.
Live Super League will be broadcast on free-to-air television for the first time in its 26-year history on Channel 4, with their coverage starting with Leeds Rhinos v Warrington Wolves on 12 February 2022.
The initial two-year partnership will see ten live Betfred Super League matches air on Channel 4 each season.
Channel 4’s Head of Sport Pete Andrews said: “We’re absolutely thrilled to be bringing Super League to free-to-air television for the first time in its history.
“It’s fantastic news for rugby fans and it’s a really special addition to Channel 4’s sports portfolio particularly since it’s one of our first major partnerships since moving to our new National HQ building at the Majestic in Leeds.”
Ken Davy, Super League chairman, said: “We are delighted to be able to confirm a brand-new broadcast partnership with Channel 4. They have a great track record of showing some of the best sporting competitions.
“The opportunity to offer live Betfred Super League action to fans on a free-to-air platform across the whole season is fantastic and one that we hope will continue to serve our current fans, as well as attract many new fans to the sport.
“I must thank our principal broadcast partner, Sky Sports, without whose support this partnership would not have been possible.”
This is the latest in a string of sports broadcasts secured by Channel 4 which have included: live coverage of Emma Raducanu’s stunning US Open victory; live British Lions rugby; live Test match cricket coverage of England’s tour in India; live coverage of the Ireland rugby union autumn internationals; and live in-depth coverage of the Tokyo 2020 Paralympic Games which attracted 20 million viewers.