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Gloucester Rugby appoint new chief executive

Former Mitsubishi Motors managing director replaces Stephen Vaughan. Lance Bradley has been appointed as Gloucester's new chief executive.

He will start his role on September 2 and replaces Stephen Vaughan, who left the club after almost seven years in the role earlier this month and has since joined Premiership rivals Wasps.

Bradley is well known to Gloucester fans as he has been a non-executive director since April 2018 and he was also instrumental in Mitsubishi Motors becoming the club’s main partner.

Growing up in the West Country, he attended Plymouth College before doing a degree in mechanical engineering at Salford University.

From there he spent 30 years in the automotive industry with Ford Motor Company and then Mitsubishi Motors.

As managing director of Mitsubishi he led the company into a strong relationship with Gloucester Rugby, including the investment in becoming the club’s principal partner in July 2015.

He also expanded Mitsubishi’s involvement in rugby to include partnerships with Edinburgh Rugby, Scottish Rugby and England Rugby.

His time with Mitsubishi also saw him being awarded Autocar’s prestigious ‘Outstanding UK Leader’ award in 2016.

Bradley said: “I feel hugely honoured being appointed CEO of Gloucester Rugby.

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